Privacy Policy
Effective date: 8 October 2026
SalesNovus is operated by Authentic Venture Sdn Bhd ("Authentic Venture", "we", "us" or "our").
SalesNovus is a business growth platform that provides business directories, product and service discovery, lead generation, marketing and sales tools, communication automation, CRM-related functions, business forums, learning resources and other business services.
This Privacy Policy explains how we collect, use, store, process and protect personal and business information when you use SalesNovus.
1. Information We Collect
Depending on how you use SalesNovus, we may collect:
Account information
- Name
- Email address
- Telephone/mobile number
- Login information
- Organisation/company information
Business information
- Company name
- Company registration number
- Business address
- Website
- Industry
- Products and services
- Brands
- Business descriptions
- Business contacts
Communication information
- Email addresses
- Telephone numbers
- WhatsApp numbers
- Messages and communication records
- Communication preferences
- Responses to marketing or sales communications
Sales and marketing information
- Leads
- Prospects
- Campaign information
- Customer enquiries
- Sales opportunities
- Pipeline activities
- Communication history
- Marketing engagement information
Technical information
- IP address
- Browser and device information
- Login and usage information
- Website activity
- Cookies and similar technologies
2. How We Use Your Information
We may use information to:
- Create and manage your SalesNovus account
- Provide SalesNovus services
- Create and maintain company and product profiles
- Help users find companies, products and suppliers
- Process enquiries and business opportunities
- Generate and manage leads
- Provide marketing and sales tools
- Send emails, WhatsApp messages and other communications where permitted
- Manage sales campaigns and sequences
- Provide CRM and pipeline functions
- Improve our services
- Provide customer support
- Detect fraud, misuse or security problems
- Analyse platform usage and performance
- Provide AI-assisted recommendations and automation
- Comply with applicable laws and regulatory requirements
3. Public Business Information
SalesNovus allows businesses to publish certain business information so that other users and potential customers can discover them.
Information that you choose to publish may include:
- Company name
- Business description
- Products and services
- Brands
- Website
- Business contact information
- Images and documents
- Other information submitted for publication
You should not publish personal or confidential information that you do not wish to make publicly available.
4. Lead Generation and Marketing
SalesNovus may provide tools that help users identify potential customers and business opportunities.
Depending on the service and applicable requirements, this may involve processing publicly available business information and information supplied by users.
SalesNovus may also provide automated email and WhatsApp campaign functions.
Users are responsible for ensuring that their use of SalesNovus communication and marketing functions complies with applicable laws, regulations, platform policies and the recipient's communication preferences.
5. Automated Processing and AI
SalesNovus may use artificial intelligence and automated processing to:
- Identify potential business prospects
- Enrich business information
- Categorise companies and products
- Score leads
- Suggest potential customers
- Generate marketing and sales content
- Analyse communication responses
- Recommend sales actions
- Assist with customer service
- Analyse sales pipeline information
AI-generated information may not always be accurate. Users should review important information before taking significant business or sales decisions.
6. Email and WhatsApp Communications
When users use SalesNovus to send communications, the platform may process the relevant recipient information, message content, delivery information, response information and communication status.
Where applicable, communications may be processed through third-party service providers.
SalesNovus may record communication events such as:
- Sent
- Delivered
- Opened
- Read
- Clicked
- Replied
- Failed
Recipients may have the ability to opt out of future communications depending on the communication channel and applicable requirements.
7. Service Providers
SalesNovus may use third-party technology and service providers to operate the platform, including providers of:
- Cloud hosting
- Email delivery
- WhatsApp/business messaging
- Analytics
- AI services
- Payment processing
- Security
- Customer support
These providers may process information on our behalf as necessary to provide their services.
8. Data Security
We take reasonable technical and organisational measures to protect information against unauthorised access, misuse, alteration, disclosure or loss.
However, no internet-based system can guarantee absolute security.
9. Data Retention
We retain information for as long as reasonably necessary to:
- Provide our services
- Maintain business and transaction records
- Meet legal or regulatory requirements
- Resolve disputes
- Prevent fraud and misuse
- Protect our legitimate business interests
When information is no longer required, it may be deleted, anonymised or securely disposed of.
10. Your Rights and Choices
Subject to applicable laws, you may have rights relating to your personal information, including rights to:
- Request access to your personal information
- Request correction of inaccurate information
- Withdraw consent where applicable
- Request deletion where applicable
- Opt out of certain marketing communications
- Ask questions about how your information is processed
Requests may be submitted to us using the contact details below.
11. Cookies
SalesNovus may use cookies and similar technologies to maintain sessions, improve functionality, analyse usage and provide relevant services.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
The latest version will be published on the SalesNovus website with the effective date shown above.
13. Contact Us
Authentic Venture Sdn Bhd
SalesNovus
906B Diamond Complex, Bangi, 43650 Selangor, Malaysia
Email: info@ventures.com.my
Website: www.SalesNovus.com